Salesbox
    Signal2Lead · Double Touch Leads

    First, Earn Attention.
    Then, Earn the Lead.

    Signal2Lead turns attention into intent, then intent into verified Double Touch Leads. Earn engagement with the first touch. Activate that signal with the second — so sales starts with context, not a cold list.

    Signal2Lead: From Attention to a Lead

    Signal2Lead is Salesbox’s Double Touch Leads solution. It connects the attention your brand earns with the leads your sales team receives, using real account engagement to guide the next touch.

    A Double Touch Lead is a prospect from an account that has already engaged with your brand — on LinkedIn, Google, Reddit, ChatGPT, your website or industry media — before being activated through a targeted lead generation campaign.

    Because the account already knows you, outreach references real research behavior instead of starting cold.

    What Every Lead Includes

    Prior Brand Engagement

    The account has interacted with your ads, content or website before the lead is generated.

    Account Intent Signals

    Intent from multiple channels is combined into an account-level score.

    ICP & Persona Match

    Contacts match your target industries, company sizes, roles and seniority.

    Verified & Compliant

    Contact details are verified and opt-in compliant with global privacy rules.

    The Signal to Lead Journey

    Earn attention → Capture the signal → Activate the second touch → Deliver the verified lead.

    1. 01

      Earn Attention: The First Touch

      Reach your target accounts across LinkedIn, Google, Meta, Reddit, ChatGPT, display and native ads. Build familiarity before asking for the lead.

    2. 02

      Capture the Signal

      Track which accounts engage with your brand and turn that activity into account intent scores. Use research behavior to guide activation.

    3. 03

      Earn the Lead: The Second Touch

      Run targeted lead generation against engaged, in-market accounts. Convert existing attention into a lead that matches your ICP.

    4. 04

      Deliver the Lead with Context

      Verify each lead and deliver it to your CRM with its engagement history attached, so sales knows what came before the conversation.

    Best For

    • Teams already running brand or ABM advertising who want it to produce pipeline.
    • Sales teams that want warmer conversations than cold lead lists provide.
    • Marketers who need to connect ad spend to qualified leads.

    Related: Double-Touch Leads guide · Salesbox Ads · Salesbox Intent

    Frequently Asked Questions

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